• Dra. Mar Guitert i Catasús

Dra. Mar Guitert i Catasús
IQS 
Universitat Ramon Llull
Via Augusta, 390 08017, Barcelona, España
Tel: +34 932672000
ORCID ID: 0000-0002-1078-8108
 

email: 
mar.guitert@iqs.url.edu

Phd Universitat Ramon Llull (IQS School of Management, 1999)
Degree in Economics and Business Studies from the University of Barcelona 1994.

Associate Professor IQS, present

IQS Observatory Talent 2018- 
Director of Professional Careers IQS - 2018
Associate professor since October 2004

 

SUBJECTS

  • Economy and Business (GADE, GETI)
  • Economy and Industrial Organization (Common Stock GEQ, GQ)
  • Business Management and Economics (GB)
  • Market Research (GADE)

 

RESEARCH LINES

  • Statistical methods applied to market research
  • Multivariate methods in market research
  • Social networks and company marketing strategies
  • Talent Management 


 

COMPETITIVE PROJECTS

W30 Program: Developing Women Leaders in University Administration Banco Santander UCLA Anderson Executive Education: women in university administration for leadership positions of increasing responsibility as the higher education landscape evolves. June 17.